Assurelife is the result of a lack of clarity in the marketplace, when it comes to consumers and insurance. With over 20 years of insurance experience, we wanted to create a place where consumers feel confident they can get proper, timely information. Quite often, we hear people asking the same questions. What type of coverage should I be purchasing and how much coverage do I really need? Life Insurance has often been sold based on the commission that certain policies will generate, often not in the best interest of the client. Although we do like to earn a paycheque, we first and foremost will identify the client’s needs and not what pays more. In addition, a portion from every insurance policy sold will be donated to local charities as a way to give back to our community.